The Good Life Experience at Frisco Festival

The Good Life Experience at Frisco Festival

FRISCO FESTIVAL | Friday and Saturday, August 23-24 THE GOOD LIFE EXPERIENCE ACTIVITIES | Thursday Night and Saturday, August 22 & 24 Introducing The Good Life Experience at Frisco Festival You’ll love what’s new and different at the family-friendly Frisco Festival in Downtown Rogers. This year, The Good Life Experience at Frisco Festival is an exciting new twist centered around food, arts, music and outdoors! Join us as we celebrate our quality of life and culture of food, arts, music and outdoors at The Good Life Experience at Frisco Festival, a mix of activities held during Frisco Festival designed for families, young professionals, foodies, art and outdoor enthusiasts, adventurers and explorers. The whole community is invited to come together for this fun and festive way to experience The Good Life that we all enjoy.

New "Taste of Rogers" Kicks Off The Good Life Experience at Frisco Festival Thursday Night | August 22 The Good Life Experience at Frisco Festival will officially kick-off on Thursday evening with a Taste of Rogers cocktail party at the DTR Market (downtown farmers market). If you are a restaurant owner/operator and would like to participate, please contact Jeff O'Neill, Director of Special Events, at (479) 636-1240. 

Friday and Saturday Highlights | August 23-24 Frisco Festival is always fun for everybody and there’s something going on all day on both days (Friday and Saturday) for all ages at numerous downtown venues. Activities include live performances from local musicians and dance groups (on both days) and the first-ever, early Saturday morning Lake Atalanta Community Walk. Also on Saturday, free and low-cost workshops on food, arts, music, and outdoors “pop-up” at downtown merchants and around beautiful Lake Atalanta as part of the The Good Life Experience at Frisco Festival activities. You can choose from a variety of experiential learning topics like beer-making, art-making, cooking, yoga, wine-tasting, music-making and more. Northwest Arkansas Emerging Leaders (NWAEL) will host a 5K Fun Run at Lake Atalanta (for just $5 with all proceeds benefiting NWAEL programming).

New this year, Bass Pro Shops Outdoor World will sponsor an Outdoor Adventure EXPO at Lake Atalanta from 9:00 a.m. – 2:00 p.m. The community can come and learn about/try out the latest products for fishing, camping and cooking. It’s FREE. Vendors will be able to purchase exhibit booth space and to demonstrate outdoor activities that the whole family will enjoy. 

The Frisco Festival has been delighting people from all over for more than three decades (35th year!) and is named in honor of Rogers' rich railroad heritage. From morning to night, you’ll find plenty to do – live music, street entertainment, kids’ zone, delicious food, art displays, and outdoor fun. These events are hosted by Downtown Rogers Inc. (Frisco Festival) and the Rogers-Lowell Area Chamber of Commerce (The Good Life Experience at Frisco Festival) to honor our heritage, bring alive the best of Rogers and celebrate The Good Life Experience that we all enjoy.